Capturing Audience Sentiment – What Periscope Means To Social Media Marketing

Twitter’s new app and social network, Periscope, may be the forerunner of a new age of digital marketing, allowing companies to more accurately measure sentiment real-time.

Source: www.thesocialmediahat.com

Capturing Audience Sentiment
What Periscope Means To Social Media Marketing

Have you ever thought about why the Neilsens spend so much money working with families to measure what television programs are watched? Or why the Presidential staff spends so much time working with focus groups and polling?

There’s data there that they’re getting that’s invaluable.Audience Sentiment. And that’s why I think that Periscope is a potential game-changer.

#Periscope   #Twitter   #SocialMediaMarketing  

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Why Millions of Facebook Pages Suddenly Lost Likes, and What That Means to You – The SiteSell Blog

Let us walk you through the recent drop in Facebook Page Likes, and why we believe that this is actually good for your business.

Source: www.sitesell.com

Did you lose a lot of Facebook Page fans last week? You weren’t alone. It was part of an overall effort by Facebook to make metrics more accurate. To learn why this wasn’t the destruction of Alderaan that many made it out to be, read on.

 

(With quotes from Mari Smith, Obi Wan Kenobi, and more!)

See on Scoop.itThe Content Marketing Hat

How to Create Contagious Content That People Love to Share – The SiteSell Blog

The right content with strong calls to action will meet your target market online and convince them to share, share and share some more.

Source: blog.sitesell.com

This article runs through some excellent ways to approach social media and the content you’re sharing.

 

Do understand though that articles like this are intended solely to get your creative juices flowing. To inspire, but not to guide. You’ll still need to come up with the actual content – and believe me, that’s the hard part. But it helps to get some ideas on where to begin, right?

See on Scoop.itThe Content Marketing Hat

How To Start A Podcast [Free Webinar]

On this podcast training experience, you’ll learn how to set up your podcast from A to Z with the unique tools that Shannon uses to launch his and his client’s podcasts.

Source: www.thesocialmediahat.com

REMINDER: Free Webinar on Podcasting Today!

Don’t forget! This afternoon, +Shannon Hernandez and I will be presenting "7 Simple Steps to Creating a Pro Podcast" as a live webinar. It starts at 2pm ET and seats are limited.

Register here: http://www.shannonjhernandez.com/allton-webinar 

For more information: http://www.thesocialmediahat.com/blog/how-start-podcast-free-webinar-03102015 

Looking forward to seeing you there!

See on Scoop.itThe Content Marketing Hat

How To Start A Podcast [Free Webinar]

On this podcast training experience, you’ll learn how to set up your podcast from A to Z with the unique tools that Shannon uses to launch his and his client’s podcasts.

Source: www.thesocialmediahat.com

So You Want To Start A Podcast, eh?

I’m sure you’ve noticed by now; many businesses are catching on to how powerful and effective podcasts can be at helping to market a business. But, like any other marketing medium, there’s a learning curve that perhaps you’ve been avoiding.

There’s equipment to buy, services to research, and oh, yeah… that all important issue of what you’re going to actually talk about.

Fortunately for you, I’ve partnered with +Shannon Hernandez (who has forgotten more about broadcasting than I’ll ever know), to present you with a free webinar on how to start a podcast. The details and registration information is all linked below, but here’s the TL;DR:

When: Thursday, March 12 @ 2pm EST
Cost: Free

If you’re interested in learning how a podcast can benefit your business, and where to get started, this is the webinar for you. Go forth and register!

#Podcasting  #Webinar #Marketing 

P.S. I’ll be joining Shannon at this live event, and seating is limited, so be sure to register right away.

See on Scoop.itThe Content Marketing Hat