How the Service Industry Markets Big With Small Dollars

See on Scoop.itB2B Content Marketing Daily

Service industry businesses like restaurants no longer have to rely on expensive television or newspaper ads. Today’s marketing tools provide far more affordable options with a broad reach.

Mike Allton‘s insight:

How many words is a picture of food worth?

One of the first recommendations I give any restaurant owner when it comes to social media is to post more pictures of food! Businesses that deal with beautiful topics like great food, or perhaps gorgeous vacation spots, have a blessing and advantage over other, more mundane businesses. People love food and they love beautiful pictures!

And posting pictures to Instagram and other social networks aren’t the only new marketing techniques restaurants have at their disposal. There are a number of tools any service business can use to promote themselves, often at little to no cost.

Check them out, and let me know what you think!

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